Conversion Tracking for DIY Forms

This is such a crucial feature, and seems so basic to implement, how do you not have it yet, Blackbaud and eTapestry? Searching this idea base, you can find others who have asked for it, suggested it, and voted for it. For years.

 

Can we please, please, PLEASE get a way to implement conversion tracking in Google Analytics and with the Facebook Pixel? It's impossible to track our ad spend and ROI (Google Ads and Facebook Ads) and to really know if our donation campaigns are working. Please.

  • Guest
  • Jul 25 2019
  • Attach files
  • Guest commented
    August 11, 2020 16:49

    Agreed here. This is such a crucial step for any non-profit looking to promote themselves digitally (it is 2020 after all).

    This is a BIG flag for the org. I am working with.

    Attachments Open full size
  • Guest commented
    May 20, 2020 20:17

    If this still hasn't been implemented, then honestly the software isn't fit for purpose. You really need to migrate to use something else.

    Attachments Open full size
  • Dean Dubinsky commented
    November 17, 2019 18:59

    Tracking DIY FORM completion in Google Analytics is very important and required by Google for non-profits.  Tracking DIY FORM completion, aka CONVERSION TRACKING is needed to enable the features in Google Ads, Maximize Conversions.  When using Maximize Conversions, Google Ads will drive traffic to your site, which is most likely to complete your DIY forms.  

    Attachments Open full size

Related ideas