Preview snippet after subject in Advanced Mass emails

At the moment, recipient's inboxes show the snippet: "Having trouble viewing this email? View as web page" followed by the first line of text. Please can this have a configurable field of its own when creating an email template so that we can enter in something enticing the recipient to open the email. Mailchimp does this as standard.

  • Robert Burch
  • Sep 2 2020
Communications
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  • Dan Tulloch commented
    August 18, 2023 11:02

    It's disheartening to see that Robert highlighted this issue almost three years ago, and yet there appears to be no progress. Our client was led to believe that eTapestry's offerings were on par with its competitors, but we're continually identifying clear functionality gaps. Preheader or preview text in emails is essential as it serves as a reader's first impression, influencing open rates and engagement. eTapestry's oversight on this fundamental feature is surprising.

    I hope Blackbaud consider this as a feature improvement!

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