This is particularly useful if someone is fundraising on behalf of a company thorugh a Charity of the Year Scheme. Due to the Just Giving integration anyone who fundraisers through that site is then soft credited to their account as Just Giving. So I cannot soft credit the company. This is very difficult to then report to the company on how much all of their employees have raised as I have to manually find the data.

This is also true of in memory donations or fundraising on behalf of a University or Club.